Social media is the biggest revolutionary communication and marketing tool we use around the globe today. We keep in touch with friends, family and colleagues. We promote our business and we create an online profile where others can get an idea of who we really are.
Up and coming big brands use Twitter to boost their sales and subscriptions. For example, if you look at Casumo Casino’s Twitter page here, you’ll notice that they highlight deals and prizes that are currently being offered to new or existing players. Celebrities are taking advantage of this unlimited marketing opportunity; their exposure is greater than ever, and they can collect their followers which in turn shows how famous they really are. Fans of MTV music stars can closely watch their favourite videos and keep up on the lives of the stars behind the scenes. Getting to know the celebrities on a daily basis gives the stars a whole new dynamic of being able to reach out to their loyal fans.
Twitter Stars
Twitter is the most popular social media outlet for celebrities today, it allows their followers to ask direct questions, make comments on their music or any subject to do with the stars and generate more fans for their music brand to boost their careers. Looking at the stats, there are a few music stars who are more active than any others including the likes of Justin Bieber, Lady Gaga, Katy Perry Rhianna, Taylor Swift, Britney Spears, Shakira and Justin Timberlake. These are the top 8 most active MTV/music stars on Twitter today. They all have over 18 Million followers, Justin Bieber beats them all with over 37 Million followers! He is by far the most active MTV star on Twitter and it has made a substantial difference to this young mans singing career. Conversing with fans on an almost hourly basis, keeping them in the loop and answering questions. His likability is evident on his post feed on Twitter as millions of fans pledge their love and loyalty on a routinely basis.
Tweets
Tweeting messages to followers is an amazing way to advertise for new jobs too, big companies look out for this stuff and jump in there with an offer when celebrities are looking for something they can do with them.
For example, on the 10th of December 2015 Justin Bieber Tweeted “I want a Superbowl commercial 😊” such a simple message and by 2017 he got what he asked for! T-Mobile answered his prayers with a commercial all to himself. He re-Tweeted this Tweet to thank them.
Lady Gaga takes full advantage of promoting her shows with Twitter. For example, with Tweets such as this one on the 16th of August. “Lady Gaga Enigma The Las Vegas Residence at Park Theatre Plus 4 Jazz and Piano Engagements On Sale Now Gagavegas.com #gagavegas” so her fans know exactly where and when to start buying tickets before they’re sold out.
On the 6th of June 2017, Justin Bieber Tweeted “I support all sports, I’ll wear ANY jersey from ANY team if I’m WHACK for wearing jerseys they give me out of love then I’m WHACK” this is a way to appease all of his fans, he is stating he does not favour one sport team over any other. This way fans of each club believe he is supporting their team regardless. The teams themselves now know they can send him Jerseys to promote their team when he is on tour, out and about and making his music videos. This is a great marketing strategy all round I’d say!
Buying Tickets and Checking Up on Your Favourite MTV/Music Stars
You can find links on Twitter that the stars use themselves to direct their fans to a ticket sales site so they can maximise their gig sales. A full house is their objective and so, good sites which are trustworthy and highly recommended are always used on Twitter. This is a great way to make sure you are getting valid tickets to their next gig plus the information on the news feed on these sites are going to be legitimate. Avoiding false news and ticket purchases that won’t get you in the know or in the door!
Gigslutz is great for getting up to date ticket sale release dates, celebrity news and information. There are good celebrity updates on TMZ which closely follow the lives and dramas of the most famous celebrities around the world. If you are looking for some Hollywood gossip then www.perez.com is your site!
